Should HVAC companies put pricing online—or stick with the traditional in-home sales model?
In this new episode of the Hook Agency Podcast, Tim Brown sits down with Marko Sipila, founder of HVAC Quote, to break down the future of HVAC sales. They explore what today’s homeowners expect, how contractors can adapt, and which tools can help you close more jobs without racing to the bottom.
👉 Watch the full episode here: Selling HVAC Online Vs. Selling in Person (Pro’s + Con’s)
What You’ll Learn in This Episode:
- Why 97% of website visitors leave without contacting you – and how to fix it.
- How online pricing tools increase both lead volume & quality.
- The pros and cons of selling HVAC online vs. traditional sales.
- Why “range pricing” beats exact pricing for both homeowners and contractors.
- How QuoteDaddy filters out tire kickers while giving serious buyers the transparency they want.
Why This Matters for HVAC & Plumbing Companies
The industry is shifting—homeowners expect faster answers, transparent pricing, and easier ways to shop. If your company isn’t adapting, you risk losing potential customers before they ever pick up the phone.
Marko and Tim share real-world strategies to help HVAC and plumbing business owners sell smarter, shorten the sales cycle, and give customers confidence in your brand.